• Application Deadline: Tue, 31 Oct 2023 00:00:00 GMT
• Position: Growth Marketing Manager


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 5 years


• Location Not specified


• Job Field Sales / Marketing / Retail / Business Development 
  

JOB SUMMARY

As a Growth Marketing Manager, you will collaborate closely with cross-functional teams to design and execute data-driven performance marketing campaigns, optimize conversion funnels, and explore innovative avenues for growth. The ideal candidate possesses a passion for technology, data analysis, and creative problem-solving, along with a proven track record of scaling user acquisition in a SaaS or tech environment.

Job Responsibilities:

• Develop and execute end-to-end growth strategies that align with business objectives, focusing on user acquisition, activation, retention, and referral programs. 


• Collaborate with the marketing, product, and sales teams to create and optimize targeted campaigns that drive inbound leads and conversions. 


• Leverage data analytics and user behavior insights to identify opportunities for optimization and improvement across all stages of the user journey. 


• Conduct A/B tests and implement data-driven experiments to optimize conversion rates, user engagement, and retention metrics. 


• Monitor and report on key performance indicators (KPIs) to measure the effectiveness of growth initiatives and provide actionable insights. 


• Utilize SEO, content marketing, social media, email marketing, and other channels to enhance brand visibility and drive traffic. 


• Stay informed about industry trends, emerging technologies, and best practices to continuously innovate and adapt the growth strategy. 


• Collaborate with design and content teams to develop compelling marketing collateral and messaging that resonates with target audiences. 


• Drive partnerships, collaborations, and influencer relationships to expand brand reach and awareness. 


• Apply and promote SeamlessHR culture and core values at all times. 


• Undertake ad hoc duties as agreed with your line manager. 

JOB EXPERIENCE

Functional/Technical Requirements:

• Bachelor's degree in Marketing, Business, or a related field; Master's degree is a plus. 


• Proven experience of 5 years in growth marketing, user acquisition, or digital marketing in tech, or start-up environment. 


• Solid understanding of digital marketing channels, including SEO, SEM, ABM, social media, content marketing, and email campaigns. 


• Proficiency in web analytics tools (Google Analytics, Microsoft Clarity, etc.) to analyze user behaviour and campaign performance. 


• Strong analytical mindset with the ability to derive actionable insights from data and adapt strategies accordingly. 


• Creative thinker with the ability to ideate and execute innovative growth strategies. 


• Excellent written and verbal communication skills, with the ability to create compelling marketing content. 


• Experience with marketing automation tools and CRM systems, particularly HubSpot. 


• Results-driven approach with a track record of meeting or exceeding growth targets. 


• Familiarity with agile methodologies and a willingness to adapt in a fast-paced start-up environment. 


• Passion for technology, SaaS solutions, and staying updated on industry trends.

Behavioural Requirements:

• Adapting  


• Innovating   


• Collaborating   


• Being Accountable  


• Leading self and people  


• Leading business  


• Revenue driven

Seamstar Person:

To successfully become a Seamstar, you will have to: 

• believe in our vision and mission; 


• be smart and result-oriented; 


• be honest; 


• be respectful; 


• be a good communicator; 


• be kind, yet firm when necessary; 


• be a good team player; and 


• know how to have fun and be willing to partake in team-bonding activities. 

JOB BENEFITS

• Competitive salary. 


• On-site recreational/work-out facilities. 


• Tea/coffee whenever you work at the office. 


• An opportunity to play an important role in building one of the top SaaS start-ups in Africa. 


• Health coverage. 


• Effective work tools