• Application Deadline: Sun, 19 Nov 2023 00:00:00 GMT
• Position: Head of Growth


• Job Type Full Time


• Qualification MBA/MSc/MA


• Experience 8 years


• Location Lagos


• City Gbagada


• Job Field Sales / Marketing / Retail / Business Development 
  

Job Summary

• The Head of Growth will be responsible for driving user acquisition, engagement, and revenue growth for our B2B and B2C products.


• This person will lead the development and execution of growth strategies across the entire customer journey, from acquisition to retention and loyalty.


• As a key member of the leadership team, the Head of Growth will work closely with product, engineering and strategy to build, measure, and optimize growth efforts.

Job Duties

• Develop and execute a comprehensive growth strategy to drive user acquisition, engagement, and revenue. Collaborate with product, strategy, and engineering teams to identify, prioritize, and execute on growth opportunities.


• Analyse user data and customer feedback to identify patterns, trends, and opportunities for growth.


• Develop and maintain a deep understanding of our target customer segments and the competitive landscape.  Design and run experiments to test different growth tactics and optimize performance.


• Design, measure, and optimize the customer journey across all channels and stages, from acquisition to retention and loyalty.


• Create and manage a growth dashboard to track key metrics and communicate progress to the leadership team.


• Lead the marketing team to develop and execute marketing campaigns that drive growth.


• Collaborate with engineering and product teams to develop new features and product enhancements that drive growth.


• Stay up-to-date with the latest growth tactics and best practices in the industry.


• Lead and develop a strong growth team.


• Develop and execute strategies to scale the company’s product by gaining adequate market share and industry leadership.

Qualification and Experience

• Candidates should possess a Master's Degree


• Minimum of 8 years of experience in growth or marketing roles, with at least 3 years of experience in a leadership role.


• 5 years in an ICT Operating environment with hands on experience in Network Administration, Network Security, LAN/WAN optimization, Project delivery, technical solutions designing, and executive management and at least 3 years in senior management positions, Knowledge of programming language.