Research and translate industry related topics to produce content for fact sheets, brochures, articles, newsletters, digital signage, and other internal or external communications.
Create, conceptualize, edit, and enhance content, including website, advertisements, articles, brochures, feature stories, etc.
Create various content types (Videos, articles, infographics) with relevant tone and style, adhering to the respective guideline.
Target content to specific audiences and focus on trending topics.
Incorporate blog and social media posts in both website and social media platforms.
Analyze web traffic to measure the success of the content (e.g., Conversation and bounce rates).
Constantly looking out to bring new, fresh ideas to the table and new ways of communicating to our clients.
Collaborate on presentation and explanation of content to clients – internal and external.
Writing marketing emails, ads and advertorials.
Building a newsletter with headlines, content sections, ads and calls to action.
Prepare weekly and monthly report on activities and send to the Brand Strategist.
Any other job functions as may be required by the Company.
Organizing news conferences, product launches, and interviews, and creating contents (banners, flyers, etc.) for such events.
Writing and distributing press releases to the media to garner coverage
Monitoring the news for mentions of the organization, its product, and key employees such as stakeholders and members of management.
Execute a communication, and public relations strategies that may include direct mail, advertising, web, email, social media, news media, special events, and other methods to sell the company’s products to corporate clients.
Prepare weekly or monthly report on media activities and sharing same with the Brand Strategist.
Requirements
Candidates should possess a Bachelor's Degree with 4 - 5 years work experience.