• Application Deadline: Sun, 29 May 2022 00:00:00 GMT
• Position: Campaign Social and Media Lead


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience


• Location Kaduna


• Job Field Media / Advertising / Branding 
  

Purpose of Role

• Our Social Media team have a great opportunity for talented campaign and social media professional to join their smart team.


• The role sits within the organisation’s Campaigning and Communications Directorate, delivering creative and effective social media communications to support campaigning, brand awareness and fundraising activities.

About the Role

• The post-holder will manage social media communications and support media objectives for the Equal World campaign, in line with channel approaches and wider campaign strategy.


• This will involve engaging with and growing a global community of active disability inclusion campaigners online, using creative social media executions, media outreach and influencer engagement tactics to deliver policy campaign objectives.


• They will support the broader inclusion communications strategy through social media and media work, ensuring Sightsavers channels’ campaign comms showcase our disability inclusion work to date.

Key Areas of Focus:

• Sightsaver's social media strategy for the Equal World Campaign


• Facilitation and stewardship of the Equal World Facebook group


• Growth of user-generated social to drive conversation around campaigns


• Reporting on, analysing, and tracking trends within social media to enhance inclusion-led social media to drive the campaign


• Deliver reactive social media to support the campaign and bring it to the attention of new audiences by responding to external moments/trending


• Manage the production of social media posts and identify opportunities for user-generated social to drive conversation around the campaign.


• Identifying media stories and opportunities to promote the Equal World campaign through organic media outreach


• Managing relationships and story sharing with news outlets on a regular basis. Proactively identify stories from the organisation that could work for these and propose them to media officers/managers for a discussion


• Identify opportunities for content collection and creation, developing briefs with the Content and Stories team to source content for channel


• Support content production for other digital platforms as needed and agreed with your line manager (e.g. blogs, website news stories, social media toolkits).

Knowledge, Skills and Experience

Essential:

• Previous experience in a similar level social media and/or digital campaigning role


• Excellent communication and creative skills.


• Experience in writing for social/digital media and using image/video editing tools.


• Experience in media outreach activities and monitoring the external media landscape for reporting purposes


• Fluent in English


• Can use their own initiative and work independently as well as in a team.


• An understanding of and commitment to equality of opportunities for people with disabilities.


• Able to work flexibly to ensure timelines are met


• Can effectively assist project management and deliver against deadlines


• The Campaign and Media Lead is a highly varied and involved role and the above is not an exhaustive list of duties or required professional skills.

Salary

Local Terms and Conditions apply.