• Application Deadline:
• Position: Head, EEDs Business


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 5 - 12 years


• Location Lagos


• Job Field Sales / Marketing / Retail / Business Development 
  

Role Summary

The Head, EEDs Business is a senior management position responsible for the strategy, growth, and achievement of the rapidly growing eB2C and eB2B appliances business lines and for various mini-grid sites including exploring any other markets. The Head, EEDs Business, will own all plans and strategies for developing the business and creating a first-mover giant in the rural eB2C & eB2B space. 

This position provides the opportunity to join a growing team that is changing the face of rural electrification in India and Nigeria and reports to the Global Head, EEDs with a dotted line to the Country Director.

Key responsibilities:

General

• Responsible for P&L and market share-driven growth decisions for the eB2C & eB2B business


• Responsible for end-to-end growth of the overall business: Monitoring, analyzing, and forecasting tracking progress for sales, customer management, and operational parameters.


• Market sizing the overall geography and expanding into cities and districts across the territories.


• Responsible for customer penetration and maximization of customer density and customer output in the region


• Coordination and follow-up with cross-functional teams, for growth and relationship management of existing business.


• Maintaining relationships with the Key Community Leaders in the designated area and mentoring the team toward the right relationship management with their respective leaders


• Building and leading functions including sales, marketing, customer relationship, operations, and fulfillment through logistics, procurement, and software platforms.


• Recruit, develop, and lead a high-performance team for sales, marketing, and operations by setting clear goals and providing ongoing coaching and support.


• Drive results by setting clear performance expectations, constantly monitoring and driving individual and team performance, and recognizing and rewarding high achievers.

Innovation & Growth

• Guide marketing to drive pricing, offline and digital offers, loyalty programs, and product portfolio strategy.


• Collaborate with the tech team to develop, implement, and continuously improve customer and internal-facing software solutions.


• Drive operations and logistics to drive cost, forecast, fulfillment, deliveries, and value-added services.


• Work closely with accounts and finance to manage business KPIs.

Drive P&L KPIs

• Leverage the Husk brand and own personal network to build processes for customer acquisition, retention, and loyalty.


• Drive data-driven insights leading to sales, profitability, and customer strategies.


• Own all parts of the customer journey by creating a deep and wide funnel from lead generation to customer satisfaction.


• Own and drive customer relationships


• Be responsible for payments and collection of outstanding amounts from customers.


• Bring extreme discipline to all offline and online processes.

Reporting and Dashboarding

• Be the organization’s eyes and ears to understand and build on market trends.


• Be the voice of the business unit, leading reporting at daily, weekly, monthly, and yearly levels, to be shared at CXO and investors' level.


• Analyze sales data, market trends, and competitive activity to identify areas for improvement and provide actionable insights to senior management.

Qualifications

Required Skills & Attributes

• 12+ years of relevant business leadership experience, preferably in the consumer durables or white goods segments


• 5+ years of experience in leading high-performing sales teams


• Experience in handling large, multi-tiered, geographically spread sales teams.


• Strong experience in high-growth tech start-ups, preferably focused on Tier-2 markets with MSME customers/ retailers/businesses.


• Very strong analytical and quantitative skills; ability to use hard data and metrics to back up assumptions, and recommendations, and drive actions.


• Strength in problem-solving, issue-resolution, ability to work in a deadline-driven work environment, attention to detail, and ability to multitask.


• You have no issues working in (and living around) rural Nigeria and in a fast-paced, dynamic start-up environment.