Collaborate with members of the Marketing team to penetrate key markets.
Define the approach for the overall sale of new business and account retention.
Develop a comprehensive sales and distribution strategy to maximise sales opportunities.
Develop sales and distribution policies that reflect the organisation's goals.
Direct the Sales team in generating proposals that define a clear path to client satisfaction and revenue growth.
Establish customer relationship management (CRM) systems and guidelines to manage customer relationships.
Establish internal guidelines for personal data protection based on applicable legislations, to manage customer data.
Foster relationships with new partners to achieve desired revenue.
Influence senior stakeholders within customers' organisations and premier buyers in the industry.
Investigate factors impacting sales performance.
Leverage innovations to maximise revenue of traditional and digital assets and products.
Monitor changes in the industry and leverage them for business opportunities.
Outline objectives in key target areas such as sales volume, market share, distribution channels and profit margins to guide promotions and sponsorships.
Participate in forums to keep abreast of new changes in the industry and practices.
Promote positive relationships with major customers to understand their needs.
Provide advice when preparing bid documents and integrated proposals for key accounts.
Provide input on sales incentive structure and key performance indicators to help monitor targets.
Provide input to the Content Development team based on customer and industry feedback.
Recommend changes in pricing structures in product lines or products.
Review sales performance by analyzing performance reports.
REQUIREMENTS
Is able to close deals and achieve business goals.
Exhibits strong motivation to make sales also to motivate team to make sales.
Is detail-oriented and able to multitask.
Demonstrates strong organizational skills, the ability to meet deadlines, and the ability to solve problems.
Exhibits excellent communication skills.
Is an extremely flexible and adaptable self-starter.
EDUCATION AND EXPERIENCE
Bachelor’s degree in business, marketing, or a related field, or in a discipline related specifically to the product or service that is being sold.
Master’s degree in marketing and related disciplines will be of added advantage, though not required.