Develop and implement marketing programs that target specific channels to promote the brand product offerings.
Responsible for planning, implementing, managing and monitoring Stanbic IBTC’s brand across all available channels (social media, websites, mobile apps and other digital platforms) in order to increase awareness, loyalty, sales and customer retention.
Qualifications
First degree
Experience
Minimum of 4 years experience in a Brand and Marketing role
Experience in managing stakeholders
Previous experience in the Financial Services industry would be an added advantage