Data & Analytics Officer at Heirs Life

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
2 years ago

Additional Details

Job ID
70838
Job Views
118

Job Description




  • The Data & Analytics Officer shall be accountable for growth ownership, driving marketing campaigns, monitoring the product lifecycle, gathering insight, and defining the products’ vision in his/her portfolio.


Responsibilitie(s):



  • Working on unique insights and competitive analysis, developing unique and simple products that meet the needs of a variety of customers.

  • Create buy-in for the product vision both internally and with key external partners.

  • Working with a cross-functional team, develop simple product forms, flyers, collateral and digital versions to the purchase and claims experience.

  • Develop and present quarterly reports consisting of in-depth product performance research, target audience profiling and analyzing product uptake and customer behavior.

  • Create mechanisms to receive feedback on company products and services, and act on the feedback for product improvement

  • Develop and manage the overall marketing budget of products in your portfolio to ensure success and product uptake.

  • Experience running activation events from end to end, including campaign, staffing, budget, and vendors.

  • Identify and close sponsorships, events, and partnerships, to promote the brands to a wide audience and reach the target product subscriptions


Qualification/Experience Requirement(s):


EDUCATION



  • Minimum requirement: A Bachelors’ degree from a reputable University in, Marketing, Business Management, Digital Marketing, Data Analytics or any relevant discipline.


EXPERIENCE



  • Minimum requirement: 5 years’ cognate experience


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