• Application Deadline:
• Position: Paid Ads Expert


• Job Type Full Time , Remote


• Qualification BA/BSc/HND


• Experience 5 years


• Location Lagos


• Job Field Media / Advertising / Branding 
  

• Our client, a vibrant digital marketing agency is looking for a dynamic Paid Ads Expert to join their award-winning Digital Marketing team.


• Reporting to the Vice President of Paid Media, this role takes charge of individual client accounts, ensuring they not only meet but surpass performance goals.


• Your responsibility extends to holding vendors, partners, and reports accountable for delivering outstanding client results.

Key Responsibilities:

• Develop innovative paid strategies and media plans to achieve client goals.


• Manage ongoing optimization efforts, overseeing daily IO management, campaign budgets, on-site conversion actions, bid management, and keyword strategies.


• Conduct continuous keyword research, expansion, and optimization.


• Oversee tracking and reporting on campaign results, performing ad hoc data analysis.

Qualifications:

• Deep knowledge of performance media practices, particularly in paid search and/or paid social.


• Advanced proficiency in search marketing applications, tools, web analytics, and management software.


• Ability to identify trends and derive key findings through data analysis.


• Strong reporting and analysis skills.


• Proficient in Excel and Google Sheets.


• Exceptional communication, analytical, and organizational skills.


• 5+ years of experience in paid search and/or paid social.

Candidate Characteristics:

• Mastery of paid search, paid social, and programmatic display.


• Comfort with both quantitative and qualitative analysis.


• Strong written and verbal communication skills.


• Adaptability in a dynamic environment.


• A growth mindset, self-motivation, and a thirst for self-education.


• Eagerness to pioneer new techniques and contribute fresh ideas to the team.