• Application Deadline:
• Position: Marketing Manager


• Job Type Full Time


• Qualification BA/BSc/HND , MBA/MSc/MA


• Experience


• Location Lagos


• Job Field Sales / Marketing / Retail / Business Development 
  

Role Overview:

• The Marketing Manager will be a key player in defining and executing marketing strategies for our suite of software solutions.


• This role requires a seasoned professional with a deep understanding of BPA,ERP, CRM, RPA, and Microsoft Cloud technologies and exceptional proficiency in digital marketing.


• The successful candidate will be responsible for developing and implementing comprehensive marketing plans to elevate brand awareness, generate leads, and support the sales team.

Key Responsibilities:

• Develop and execute strategic marketing plans to promote BPA, ERP, CRM, RPA, and Microsoft Cloud solutions.


• Lead and mentor a marketing team, fostering collaboration and innovation.


• Conduct market research to identify industry trends, competitor activities, and customer needs.


• Create and oversee the production of high-quality marketing collateral, including brochures, whitepapers, and digital content.


• Manage digital marketing campaigns, including SEO, SEM, social media, and email marketing.


• Demonstrate exceptional proficiency in leveraging digital channels for lead generation and brand promotion.


• Collaborate with sales teams to create targeted campaigns and support lead generation efforts.


• Analyze marketing performance metrics and adjust strategies as needed.


• Build and maintain strong relationships with industry influencers and key stakeholders.


• Stay informed about the latest developments in software technologies and incorporate relevant trends into marketing strategies.

Qualifications:

• Bachelor’s degree in Marketing, Business, or a related field. MBA is a plus.


• Proven experience as a Marketing Manager in the software industry.


• In-depth knowledge of BPA, ERP, CRM, RPA, and Microsoft Cloud solutions.


• Exceptional proficiency in digital marketing strategies and tools.


• Strong leadership and team management skills.


• Excellent written and verbal communication skills.


• Strategic thinker with the ability to translate business objectives into effective marketing strategies.


• Proficiency in digital marketing tools and platforms.


• Analytical mindset with the ability to interpret and act on marketing data.