Digital Marketing Executives at Dexterity Group

Job Overview

Location
Lagos, Oyo
Job Type
Full Time
Date Posted
2 years ago

Additional Details

Job ID
72218
Job Views
100

Job Description



We are seeking a talented Digital Marketer with expertise in Facebook Ads, Instagram Ads, TikTok Ads, Google Ads, and YouTube Marketing to join our dynamic marketing team.


Job Responsibilities



  • Develop and execute comprehensive digital marketing strategies across Facebook, Instagram, TikTok, Google, and YouTube platforms.

  • Create and manage compelling and effective advertising campaigns to drive brand awareness, engagement, and conversions.

  • Conduct in-depth audience research and analysis to optimize targeting and maximize campaign performance.

  • Stay updated on industry trends and platform algorithms to implement cutting-edge digital marketing techniques.

  • Collaborate with the creative team to produce visually appealing and engaging ad creatives.

  • Monitor and analyze key performance indicators (KPIs) to assess the success of campaigns and make data-driven optimizations.

  • A/B test ad variations to continually refine and improve campaign effectiveness.

  • Provide regular reports and insights to management on campaign performance and ROI.


Qualifications:



  • Proven experience as a Digital Marketer with a focus on social media advertising.

  • In-depth knowledge of Facebook Ads Manager, Instagram Ads, TikTok Ads, Google Ads, and YouTube Marketing.

  • Strong analytical skills and ability to interpret data to drive campaign optimizations.

  • Creativity in crafting compelling ad copy and visuals that resonate with target audiences.

  • Experience with A/B testing methodologies and tools.

  • Excellent communication skills and ability to work collaboratively within a team.

  • Familiarity with SEO principles and other digital marketing channels is a plus.

  • Bachelor’s degree in Marketing, Advertising, or related field.


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