• Application Deadline:
• Position: Marketing Manager


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience


• Location Lagos


• Job Field Sales / Marketing / Retail / Business Development 
  

Role Description

• This is a full-time, on-site role for a Marketing Manager based in Lagos.


• The Marketing Manager will develop and execute marketing strategies to promote QFA's diversified restaurant brands and drive customer acquisition, engagement, and loyalty.


• Key responsibilities include developing brand awareness through advertising, social media, and events, conducting market research and analysis to inform marketing initiatives, and partnering with cross-functional teams to integrate marketing efforts with business goals and objectives.

Marketing Manager Responsibilities:

• Evaluating and optimising marketing and pricing strategies.


• Analyzing market trends and preparing forecasts.


• Generating new business leads.


• Increasing brand awareness and market share.


• Coordinating marketing strategies with the sales, financial, public relations, and production departments.


• Developing and managing the marketing department's budget.


• Overseeing branding, advertising, and promotional campaigns.


• Managing the marketing department's staff.


• Preparing and presenting quarterly and annual reports to senior management.


• Promoting our brand at trade shows and major industry-related events.


• Keeping informed of marketing strategies and trends.

Qualifications

• Strong understanding of marketing principles, strategies, and tactics


• Experience in brand management, market research, and digital marketing


• Demonstrated ability to develop and implement successful marketing campaigns


• Excellent communication, collaboration, and project management skills


• Experience in the food and beverage industry is a plus


• Bachelor's degree in Marketing, Business Administration, or related field