• Application Deadline:
• Position: Head of Marketing


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 5 - 7 years


• Location Lagos


• City Victoria Island


• Job Field Sales / Marketing / Retail / Business Development 
  

Job Description 

• We are looking for a Head of Marketing who’ll lead all our marketing activities from social media and digital campaigns to advertising and creative projects.


• Head of Marketing responsibilities include developing plans to help establish our brand, allocating resources to different projects and setting short-term and long-term department goals. If you’re a skilled Marketing strategist, able to inspire your team members, we’d like to meet you.


• Ultimately, you will run our Marketing department in ways that promote higher profitability and competitiveness.

Responsibilities

• Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative


• Prepare and manage monthly, quarterly and annual budgets for the Marketing department


• Set, monitor and report on team goals


• Design branding, positioning and pricing strategies


• Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material)


• Analyze consumer behavior and determine customer personas


• Identify opportunities to reach new market segments and expand market share


• Stay up to date on the latest marketing trends


• Craft quarterly and annual hiring plans


• Monitor competition (acquisitions, pricing changes and new products and features)


• Coordinate sales and marketing efforts to boost brand awareness


• Participate in the quarterly and annual planning of company objectives

Requirements

• Work experience as Head of Marketing, preferably within our industry (5 – 7 Years)


• Experience running successful marketing campaigns


• Solid knowledge of web analytics and Google Adwords


• Experience with CRM software


• Leadership skills with the ability to set and prioritize goals


• Analytical mind


• Skilled in content management and creation.


• BSc or MSc in Marketing or relevant field

Application Closing Date

31st January, 2024.