Marketing Manager at Ayara Ibile Limited

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
2 years ago

Additional Details

Job ID
73887
Job Views
113

Job Description



About the Role



  • We are looking to hire Channel Sales and Marketing Managers to implement marketing initiatives of the company. This includes developing and executing strategies to improve website traffic, conversion rates, and ROI.

  • If you are interested in using systematic ways to test and can generate innovative ideas to grow sales, we would like to meet you.


Responsibilities



  • Market Research: Analyze market trends, customer preferences, and competitors to make informed decisions.

  • Strategic Planning: Develop marketing strategies and set goals to achieve the company's objectives.

  • Product Development: Collaborate with product teams to ensure products meet customer needs and are effectively marketed.

  • Advertising and Promotion: Oversee advertising campaigns, PR efforts, and promotional activities to reach the target audience.

  • Budget Management: Allocate and manage budgets for marketing activities, ensuring cost-effectiveness.

  • Team Leadership: Recruit sales representatives, set objectives, train and coach them, and monitor their performance and coordinate marketing teams, delegating tasks and providing guidance.

  • Data Analysis: Use data and analytics to measure the effectiveness of marketing campaigns and make data-driven decisions.

  • Brand Management: Maintaining and enhancing the company's brand image is a crucial responsibility.

  • Digital Marketing: In today's digital age, oversee online marketing strategies, including social media and email campaigns.

  • Customer Relationship Management: Building and maintaining strong customer relationships is essential for long-term success.

  • Market Expansion: Identifying opportunities for market expansion and growth .

  • Compliance and Ethics: Ensuring marketing practices comply with legal and ethical standards is vital.

  • Your role as Marketing manager is essential to ensure for driving the company's success by effectively promoting products or services to the right audience.


Requirements



  • Minimum academic qualification of a B.Sc. Degree in Marketing or related field

  • Marketing experience of 2 10 years

  • Demonstrable experience in marketing together with the potential and attitude required to learn

  • Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate

  • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)

  • Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets

  • A sense of aesthetics and a love for great copy and witty communication

  • Up-to-date with the latest trends and best practices in online marketing and measurement.

  • Mus be resident of Lagos.


What do you stand to gain?



  • Agile work culture

  • Competitive pay structure N2m to N5m yearly gross earnings, Guaranteed! (Feasible targets)

  • Performance Bonus.

  • Remuneration and Employment Package

  • Basic Salary plus Commission N2m to N5m yearly gross earnings, Guaranteed! (Feasible targets)

  • Hybrid working structure onsite and off-site

  • Working tools, training and superb mentorship for better performance

  • Health Insurance (HMO) within 6 months to One Year of Being Employed

  • 13th Month Salary based on real-time performance

  • Ocassiona / Regular Lunch package within 1st 3 months on the job

  • Periodical Promotions along with salary increments every 3 to 6 months.


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