Marketer at Grand Bezer Nigeria Limited

Job Overview

Location
Lagos, FCT
Job Type
Full Time
Date Posted
2 years ago

Additional Details

Job ID
75838
Job Views
72

Job Description



Overview



  • The Sales & Marketing Manager will be primarily responsible for executing the sales strategy of the hotel with the ultimate objective of maximizing revenues across all revenue-generating outlets to include bedrooms, meetings and events, and food and beverage.


Key Duties & Responsibilities



  • Devise and implement the overall sales and marketing plan for the hotel and actively monitor its progress in terms of achieving KPI’s, budgets and revenues.

  • Liaise with the General Manager and Great National Head Office in adopting price strategies across the hotel.

  • Build-on and develop relationships with our current clients.

  • Analyse current markets and identify new markets and potential clients.

  • Tour series contracting.

  • Organise and conduct site inspections and familiarization trips in conjunction with the Hotel team.

  • Manage the number and performance of third-party and promotional websites and liaise with providers in ensuring optimization of the hotel’s online position.

  • Proactively monitor the Hotel’s profile on various social media platforms and ensure appropriate responses are posted in a timely fashion.

  • Liaise with our Digital Team in managing the content of the Hotel’s website.

  • Develop and agree departmental sales plans and communicate them clearly to all parties.

  • Manage all promotional collateral from copyright through to design and print and ensure that it is in line with Great National branding.

  • Ensure in-house promotional material is current, effective, and supports any new sales and marketing promotions.

  • Where necessary devise adverts for the promotion of the Food & Beverage departments in the local market.

  • Manage the guest database and ensure that client’s details are accurate and up-to-date.

  • Ensure that all client correspondence is tracked and recorded, including quotations and contracts.

  • Represent the hotel at consumer trade fairs, mall promotions, and tourism events both at the local and national levels.

  • Organise on and off-site client entertainment.

  • Maintain the highest standards of professional conduct at all times when dealing with clients, guests, etc.

  • Submit weekly Sales & Marketing activity reports to the General Manager and Directors.


Your Team:



  • Lead and develop your Sales & Marketing team by proactively coaching and mentoring team members.

  • Conduct weekly snapshot meetings with your team and update on activities/sales to date and plans for the weeks ahead.

  • Monitor the progress of your sales team through weekly activity reports.

  • Encourage positive working relations with all departments by regular communications and feedback.


Requirements

What we are looking for:



  • Interested candidates should possess a Bachelor's Degree / HND in relevant fields

  • At least 3 years plus experience in a similar role within the hospitality industry.

  • Commercially focused, have the ability to analyse market data and be results-driven.

  • Articulate, confident communicator at all levels both with colleagues and clients.

  • Strong understanding of digital marketing including web analytics metrics and tools.

  • Ambitious, creative and the ability to influence decisions.

  • High level of customer focus and understanding.


Similar Jobs

Cookies

This website uses cookies to ensure you get the best experience on our website. Cookie Policy

Accept