Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
3 years ago

Additional Details

Job ID
7783
Job Views
163

Job Description



Sustainability and the wellbeing of people, families and communities everywhere are at the heart of everything that we do.

Since our founding in 1884, we have been creating products to delight, care for and nourish consumers. Across our core categories of Hygiene, Baby and Beauty, our trusted and well-loved brands include Carex, Cussons Baby, Sanctuary Spa and St. Tropez.



  • Implement brand strategy to grow and sustain brand performance and profitability.



  • Monitor, control and report brand performance through brands health indicators (NNS, GM, MC) and key consumer KPIs (market share, awareness, trial, attribute rating etc.) providing solutions to shortfalls



  • Support the management of the NPD process for the brand within the TEC CBU.

  • Support the development & execution of approved brand M&C plan within guidelines.

  • Understand & apply relevant external environment factors including consumer insights, competitor activity and other CBU activity (networks).

  • Support Product Life Cycle Management including demand forecasting and minimising residuals.

  • Effective execution of Trade Marketing plans

  • Participate actively in company-wide initiatives as required – e.g. Margin Improvement

  • Implement brand strategy to grow and sustain brand performance and profitability

  • Monitor, control and report brand performance through brands health indicators (NNS, GM, MC) and key consumer KPIs (market share, awareness, trial, attribute rating etc.) providing solutions to shortfalls


Requirements



  • Bachelor Degree

  • 5-7 years demonstrated experience in Brand Management

  • Professional Qualification in Marketing is essential

  • IT savvy including the use of MS Office Suite of Applications

  • Self-driven and possess very high levels of energy, motivation, enthusiasm, drive and resilience.

  • Good knowledge of E- commerce

  • Strong interpersonal skills so as to effectively work with internal and external customers.


Must be exceptional at business development with extensive customer interaction


Consumer Champion



  • Insight generation (Developed)

  • Communication (Developed)

  • Digital (Developed)


Brand Champion



  • Brand propositions (Emerging)

  • Strategy (Emerging)


Profit and Growth Champion



  • Commercial delivery (Developed)

  • RTM (Developed)


Innovation Champion



  • Innovation (Emerging)

  • NPD and PLM (Developed)


Business Leader



  • Personal leadership (Developed)

  • Personal drive (Emerging)

  • Talent development (Emerging)


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