• Application Deadline: Wed, 6 Mar 2024 00:00:00 GMT
• Position: Digital & PR Lead


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 3 - 5 years


• Location Lagos


• Job Field Media / Advertising / Branding 
  

Job Description

• This position is responsible for developing and executing comprehensive strategies to enhance Our online presence and manage our public relations efforts.


• This role involves staying abreast of industry trends and adapting strategies to align with the business objectives.

Core Responsibilities

• Initiate and lead digital strategies.


• Media Relations


• Brand Reputation Management.


• Content Development


• Direct Digital Campaigns


• Oversee online brand presence.

Job Responsibilities

A typical day on the job will involve:

• Drive Marketing Projects of the company to ensure a long-lasting relationship and valuable exchange of resources between the Agency and its Clients.


• Responsible for the coordination of all PR & Media activities for clients as well as coordination of the company’s PR & Media marketing and communication drive.


• Draw daily, weekly, and monthly reports of brand/media activities to include all third- party commitments and receivables from Clients.


• Stay informed about industry trends, emerging technologies, and changes in the digital and PR Landscape.


• Collaborate with the team to marketing team to align digital and PR efforts with overall business objectives.


• Design and implement digital media campaigns according to business goals Coordinate and manage the creation of all digital content such as websites, blogs, press releases and podcasts, infographics, videos, etc.


• Must ensure that all briefs are well understood and clear to all those involved, must understand clients' needs and objectives, and liaise closely with them throughout campaigns, often daily.


• Responsible for Digital Strategy, Planning and Buying.


• Writing original copy and slogans for advertising campaigns, editing, and maintaining brand consistency across all channels.


• Day-to-day running and smooth operations of various digital projects, including site launches, online tools, web applications and advertising campaigns.


• Propose copy concepts and present underlying strategic thinking to the Managing Director.


• Write compelling marketing and promotional materials for a wide variety of products and services.


• Interpret copywriting briefs to specifications of project requirements.


• Collaborate with Digital. Experiential, PR, and other professionals in developing a variety of marketing materials.


• Collaborate with the creative team to concept and develop a language between script and visual plan.


• Drive brand consistency across all company communications.


• See projects through the whole creative lifestyle, from inception to deployment.

Requirements

• Bachelor's Degree / HND with at least a second-class upper (2.1) from a reputable institution.


• Must be creative and possess great digital and storytelling skills.


• Knowledge of online content strategy and creation.


• 3-5 years work experience.


• Excellent writing, editing and proofreading skills.


• Creative thinker with prolific ideas


• Strong research skills


• Great presentation skills


• Experience with SEO.