Maintain the company’s online presence by driving traffic to Company pages.
Design and oversee all aspects of digital marketing department including marketing database, email, and display advertising campaigns
Plan and manage all social media platforms
Prepare accurate reports on marketing campaign’s overall performance
Coordinates with advertising and media experts to improve marketing results
Identify the latest trends and technologies affecting our industry
Evaluate important metrics that affect our website traffic, service quotas, and target audience
Work with the team to brainstorm new and innovative growth strategies
Create and manage link building strategies, content marketing strategies and social media presences
Innovate and present new marketing platforms and strategies
Develop engaging online content including clickbait, forums, video, graphics, and blogs: monitor and analyze content success
Contact, interview and hire third party graphics designers, web designers, and videographers to create unique and engaging content
Use Google Analytics, Google Adwords, and other relevant sites
Keep abreast of new social media sites, web technologies, and digital marketing trends: implement these new technologies in developing campaigns and update current campaigns to include new information.
Requirements
Interested candidates should possess a BSc Degree with at least 4 years relevant work experience.
Required competency and work skills:
Proven work experience as a social media manager or content creator
Marketing database, email, social media and/or display advertising campaigns
Good usage of relevant graphic application tools
Excellent written and verbal communication skills.
Ability to use initiative.
Ability to work well with others
Persistence and determination.
Ability to accept criticism and work well under pressure.