Marketing Officer at MINISO Lifestyle Nigeria Limited

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
1 year ago

Additional Details

Job ID
80520
Job Views
106

Job Description



Responsibilities:



  • Develop and manage marketing campaigns in alignment with business goals.

  • Coordinate the creation of digital content and creatively handle various online marketing tools (e.g. website, blogs, press releases, podcasts etc.).

  • Enhance the company's online presence to boost brand awareness.

  • Suggest and implement direct marketing methods to increase profitability.

  • Collaborate with the media team to manage our social media accounts as well as other teams to coordinate our marketing, advertising, brand awareness and promotional activities.

  • Develop and generate new corporate clients and channel of business in franchising, bulk purchases etc.

  • Develop strategic partnerships and networks in line with management objectives and targets.

  • Generating revenue as periodically communicated by management, that will increase profitability.

  • Acquire new clients (Attract prospects, Build Engagement, and Convert Opportunities/ Leads to Clients).

  • Carry out other marketing activities as assigned by the Line Manager, that would be required to achieve the company’s Business Development objectives.


Qualifications:



  • Bachelor's degree or Higher National Diploma.

  • Relevant professional qualification or certification is a plus.

  • Minimum of 3 years working experience in Marketing, Business Development, or a similar role.


Skills Required:



  • Tech Savvy and Proficiency in Microsoft Office Applications.

  • Experience in Digital Marketing and with visual communication principles.

  • Ability to implement & measure Search Engine Optimization (SEO) & Search Engine Marketing.

  • Great networking and corporate marketing skills.

  • Skilled content management, social media marketing and other marketing channels.

  • Excellent creative, analytical and project management skills.

  • Ability to multitask and perform under tight deadlines.

  • Excellent verbal and written communication skills.

  • Strong Interpersonal and problem-solving skills.

  • Solid knowledge of market research techniques.

  • Ability to identify business opportunities to drive growth and profitability.

  • Effective customer engagement and service ability.

  • Great negotiation skills with the ability to close deals.


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