FMCG Marketing Lead (Pocari Sweat Drink) at Stresert Services Limited

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
1 year ago

Additional Details

Job ID
80937
Job Views
91

Job Description



Job Overview



  • To handle Above-the-line marketing (ATL) - digital, media placement, out of home (ooh) and promo materials.

  • To handle Below-the-line marketing (BTL) - project/activation, event, promo materials

  • Supervise Brand Communication Executives

  • Lead projects for marketing department, manage timelines, field execution, project events communicate and align with agencies

  • Engage with influencers

  • Create and build relationships with customers/consumers

  • Execute brand activation and product sampling


Required skills and experience



  • First degree in Marketing or other related courses

  • 3- 5 years’ experience handling ATL and/or BTL digital and media placements

  • Marketing and brand experience with beverages, health drinks, energy drinks, carbonated drinks, etc.

  • Negotiation skills

  • Ability to drive will be an added advantage


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