Project Manager Brand and Communications at Novarick Homes and Properties Limited

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
1 year ago

Additional Details

Job ID
81706
Job Views
151

Job Description



Role Overview:



  • We are currently seeking a talented and experienced Brand and Communications Project Manager to join our dynamic team in Lekki. This is a full-time, on-site position where you will play a pivotal role in overseeing and executing brand and communications initiatives.

  • The successful candidate will collaborate closely with cross-functional teams to drive marketing campaigns, manage brand assets, ensure brand consistency, and develop effective communication strategies.


Key Responsibilities:


Brand Management:



  • Develop and maintain brand guidelines to ensure consistency across all communication channels.

  • Oversee the creation and management of brand assets, including logos, visual identity elements, and brand collateral.

  • Monitor brand performance and market trends to identify opportunities for brand enhancement.


Marketing Campaign Execution:



  • Lead the planning, execution, and optimization of marketing campaigns to drive brand awareness and engagement.

  • Collaborate with internal teams and external agencies to develop creative campaign concepts and messaging.

  • Track campaign performance metrics and provide insights for continuous improvement.


Communication Strategy Development:



  • Develop strategic communication plans aligned with business objectives and target audience preferences.

  • Craft compelling narratives and key messages to effectively communicate the brand's value proposition.

  • Identify relevant communication channels and platforms to reach target audiences.


Project Management:



  • Coordinate cross-functional teams to ensure timely execution of brand and communications projects.

  • Establish project timelines, milestones, and deliverables, and track progress to ensure on-time delivery.

  • Proactively identify and mitigate project risks and escalate issues as needed.


Stakeholder Engagement:



  • Collaborate with internal stakeholders, including sales, product development, and senior management, to align brand and communication strategies with business goals.

  • Cultivate strong relationships with external partners, vendors, and media contacts to support brand initiatives.


Key Activities:



  • Conduct regular audits of brand assets and communication materials to ensure compliance with brand guidelines.

  • Collaborate with creative teams to develop engaging content for various marketing channels, including digital, print, and social media.

  • Analyze market research data and customer feedback to refine brand positioning and messaging.

  • Monitor industry trends and competitor activities to identify opportunities for differentiation.

  • Organize and facilitate brand workshops and training sessions for internal teams to promote brand awareness and understanding.


Qualifications and Skills:



  • Bachelor's degree in Marketing, Communications, or related field; Master's degree preferred.

  • Proven experience (5+ years) in brand management, marketing, or communications roles, preferably in the real estate or related industry.

  • Strong project management skills with the ability to manage multiple projects simultaneously.

  • Excellent written and verbal communication skills, with a keen eye for detail.

  • Proficiency in project management tools and software.

  • Creative thinker with a strategic mindset and ability to think analytically.

  • Strong interpersonal skills

  • Strong understanding of brand strategy and development

  • Experience in developing and executing marketing campaigns

  • Proficiency in digital marketing channels and tools

  • Strong written and verbal communication skills

  • Ability to collaborate and work effectively in a cross-functional team

  • Attention to detail and ability to manage multiple projects simultaneously

  • Knowledge of the real estate industry is a plus

  • Must have taken some project management certification courses

  • Must have experience in Media Buying and Public relations


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