Marketing Communication Manager at Creations Republic

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
1 year ago

Additional Details

Job ID
82493
Job Views
140

Job Description



Job Description



  • Develop comprehensive marketing and communication strategies aligned with organizational goals and objectives.

  •  Conduct market research to identify trends, competitor activities, and opportunities for innovation.

  •  Maintain and strengthen the organization's brand identity through consistent messaging and visual elements.

  • Ensure brand guidelines are adhered to in all marketing and communication materials.

  • Plan, implement, and evaluate marketing campaigns across various channels.

  • Collaborate with creative teams to develop engaging content and visuals for campaigns.

  • Utilize digital analytics to measure the success of campaigns and optimize strategies accordingly.

  • Build and maintain relationships with media outlets and influencers.

  • Stay informed about industry trends, emerging technologies, and changes in the media landscape.

  • Build and maintain strong relationships with clients, serving as a trusted advisor.

  • Develop and distribute press releases and manage media inquiries.

  • Plan and execute promotional events, product launches, and trade shows.

  • Coordinate logistics, manage vendor relationships, and oversee event budgets.

  •  Develop and manage the marketing and communication budget, ensuring cost- effective strategies are implemented.

  •  Establish key performance indicators (KPIs) for marketing and communication efforts.

  • Regularly analyze and report on the effectiveness of campaigns, making data-driven recommendations.

  • Lead a team of marketing and communication professionals, providing guidance, mentoring, and support.

  • Stay informed about industry trends, emerging technologies, and changes in the media landscape.


QUALIFICATIONS



  • Bachelor's degree in marketing, communications, or a related field.

  • Proven experience in marketing, preferably with a focus on marketing communications.

  • Proven 4 experience in working with an agency.

  • Strong written and verbal communication skills.

  • Proficiency in content creation and marketing tools, such as graphic design software, email marketing platforms, and analytics tools.

  • Familiarity with branding, brand management and team management.

  • Excellent project management and organizational skills.

  • Ability to analyze data and draw actionable insights.

  • Creative thinking and a strong understanding of market trends.

  • A male is preferred for gender balance

  • Must not be very smart, energetic and trendy

  • Strong interpersonal and collaboration skills


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