• Application Deadline:
• Position: Chief Marketing Officer


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 12 years


• Location Lagos


• Job Field Sales / Marketing / Retail / Business Development 
  

The Chief Marketing Officer (CMO) at the Credit Bureau plays a pivotal role in developing and executing comprehensive marketing strategies to drive business growth, enhance brand visibility, and foster strong relationships within the financial industry. The CMO will lead a dynamic team and collaborate with cross-functional departments to create and implement effective marketing initiatives that align with the company's goals and objectives.

Responsibilities:

• Develop and execute integrated sales and business development strategies aligned with the company's goals.


• Collaborate with executive leadership to identify growth opportunities and market expansion.


• Drive revenue growth by leading sales teams, setting targets, and monitoring performance.


• Create innovative approaches to attract and retain customers, increasing sales effectiveness.


• Identify and establish strategic partnerships, alliances, and collaborations to drive business growth.


• Cultivate relationships with key stakeholders, clients, and partners to enhance market positioning.


• Conduct market research to understand customer needs, competitive landscape, and emerging trends.


• Utilize market insights to shape product offerings and refine sales strategies.


• Collaborate closely with product, sales, and business development teams to align strategies and objectives.


• Provide input on product development based on customer feedback and market demands.


• Drive innovation in sales and business development approaches, staying ahead of industry trends.


• Encourage creative thinking within the sales and business development teams.


• Continuously assess and refine sales processes, tools, and methodologies for optimal efficiency.


• Implement best practices and technology solutions to enhance sales operations.


• Build and lead a high-performing sales and business development team.


• Provide coaching, mentorship, and professional development opportunities for team members.


• Develop and track key performance indicators (KPIs) to measure sales and business development success.


• Present regular reports and insights to senior management and stakeholders.


• Ensure all sales and business development activities adhere to legal and ethical standards.


• Perform other duties as directed by the Chief Executive Officer

Qualifications and Requirements:

• Master's degree in business, marketing, or related field.


• Minimum of 12yrs Work Experience


• 6 years of experience in senior leadership roles within marketing, sales, and business development.


• Proven track record of driving revenue growth and successful partnership development.


• Deep understanding of market dynamics, customer behaviors, and industry trends.


• Excellent strategic thinking, negotiation, and relationship-building skills.


• Strong analytical mindset with proficiency in data analysis and market insights.


• Ability to lead and inspire cross-functional teams in a collaborative environment.


• Innovative mindset with a focus on driving creativity and continuous improvement.


• High ethical standards and integrity in all professional endeavors.


• Adaptability to evolving market conditions and changing business priorities.