The Head of Growth will be responsible for driving user acquisition, engagement, and revenue growth for our B2B and B2C products.
This person will lead the development and execution of growth strategies across the entire customer journey, from acquisition to retention and loyalty.
As a key member of the leadership team, the Head of Growth will work closely with product, engineering and strategy to build, measure, and optimize growth efforts.
Job Duties
Stay up-to-date with the latest growth tactics and best practices in the industry.
Develop and execute a comprehensive growth strategy to drive user acquisition, engagement, and revenue.
Collaborate with product, strategy, and engineering teams to identify, prioritize, and execute on growth opportunities.
Analyse user data and customer feedback to identify patterns, trends, and opportunities for growth.
Develop and maintain a deep understanding of our target customer segments and the competitive landscape.
Design and run experiments to test different growth tactics and optimize performance.
Design, measure, and optimize the customer journey across all channels and stages, from acquisition to retention and loyalty.
Create and manage a growth dashboard to track key metrics and communicate progress to the leadership team.
Lead the marketing team to develop and execute marketing campaigns that drive growth.
Collaborate with engineering and product teams to develop new features and product enhancements that drive growth.
Lead and develop a strong growth team
Develop and execute strategies to scale the company’s product by gaining adequate market share and industry leadership.
Requirements
Candidates should possess Master's Degrees with 8 - 10 years relevant work experience.