Content Creator at Softhills Limited

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
1 year ago

Additional Details

Job ID
86866
Job Views
61

Job Description




  • We are looking for a Content Creator to make and publish various types of pieces for our company’s social media pages.  

  • We are seeking a talented and creative Social Media Content Creator who specializes in creating and editing videos and image posts for organic social media.


Responsibilities:


Video and Image Creation:



  • Create captivating video and image content tailored for various social media platforms, including but not limited to Instagram, Facebook, Twitter, and LinkedIn.

  • Develop visually stunning graphics, animations, and videos that align with client branding and messaging.


Canva, Capcut Expertise:



  • Utilize proficiency in  Canva, capcut or similar tools to edit and enhance video and image content, incorporating effects, filters, and text overlays to optimize engagement.

  • Stay updated on new features and functionalities of Kapwing and Canva to leverage their full potential in content creation.


Content Strategy Alignment:



  • Collaborate with the marketing team to align content creation with overall social media and marketing strategies.

  • Ensure that all content meets brand guidelines and resonates with the target audience of tech-ed businesses.


Engagement Optimization:



  • Monitor social media performance metrics and analyze audience engagement to optimize content strategy and maximize reach and interaction.

  • Experiment with different formats, styles, and content types to identify trends and opportunities for increased engagement.


Client Collaboration:



  • Work closely with clients to understand their objectives, preferences, and feedback, ensuring that content meets their expectations and drives desired outcomes.

  • Provide regular updates and reports on content performance and recommendations for improvement.


Copywriting:




  • Write clear, concise, and creative copy for social media posts, video scripts, advertisements, and other promotional materials.




Qualifications:



  • Proven experience in creating and editing videos and images for organic social media, with a strong portfolio showcasing previous work.

  • Proficiency in Canva with the ability to produce high-quality content efficiently.

  • Knowledge of social media platforms and trends, with a keen understanding of what drives engagement and interaction.

  • Excellent creative skills with a strong eye for design and aesthetics.

  • Strong communication and collaboration skills, with the ability to work effectively in a team environment and with clients.

  • Experience working with tech-ed businesses or within a marketing agency environment is a plus.


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