Online Communication Strategist at Fort Knox Group

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
1 year ago

Additional Details

Job ID
87442
Job Views
79

Job Description



RESPONSIBILITIES



  • Create brand guidelines for Arzeh and Sliquors

  • Design social media strategies aligned with the brands guidelines for Arzeh, Sliquors and our beverages brands

  • Manage, create and publish original, high quality content

  • Administer all company social media accounts ensuring up-to-date content

  • Create B to B on-line presence for Arzeh

  • Liaise with graphic designers to ensure content is informative and appealing

  • Collaborate with Marketing teams to create social ‘buzz’ regarding new product launches

  • Facilitate client-company communication (respond to queries, get reviews and organize chats and Q&A sessions)

  • Prepare weekly and monthly reports on social media activity and web traffic and ROI

  • Monitor SEO and user engagement and suggest content optimization

  • Communicate with industry professionals via social media to create a strong network

  • Train internal teams to integrate and maintain a cohesive social media strategy

  • Stay up-to-date with new digital technologies and social media best practices


QUALIFICATION AND SKILLS



  • BSc degree in Marketing or relevant field

  • Proven work experience as a Social media strategist or Social media manager

  • Hands on experience using digital and social media for brand awareness

  • Understanding of SEO and web traffic metrics

  • An ability to identify target audience preferences and content to meet them


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