Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
1 year ago

Additional Details

Job ID
90215
Job Views
82

Job Description



Requirements



  • SSCE, HND/ Bachelor’s/ Master's degree in Marketing, Business Administration, or related field.

  • Proven experience as a Marketing Specialist or similar role.

  • Strong understanding of digital marketing channels and tools.

  • Excellent communication, writing, and presentation skills.

  • Strong analytical and problem-solving abilities.

  • Ability to work independently and as part of a team.

  • Creative thinking and ability to develop innovative marketing strategies.


Job Responsibilities:



  • Develop and implement effective marketing strategies and campaigns to promote our products and services.

  • Conduct market research to identify trends, customer needs, and competitive analysis.

  • Manage and optimize digital marketing efforts, including SEO/SEM, email marketing, social media, and content marketing.

  • Collaborate with the sales team to align marketing efforts with business goals and drive lead generation.

  • Create compelling marketing materials such as brochures, newsletters, press releases, and website content.

  • Analyze marketing campaign performance and generate detailed reports to measure effectiveness and ROI.

  • Coordinate and participate in promotional activities and trade shows.

  • Manage the marketing budget and ensure cost-effective use of resources.


Qualifications:



  • Minimum of 1 year of experience in marketing or related field.

  • Demonstrated success in managing and executing marketing campaigns.

  • Familiarity with current marketing trends and best practices.

  • Strong project management skills and ability to handle multiple projects simultaneously.

  • Ability to analyze data and convert it into actionable insights.

  • Strong attention to detail and organizational skills.

  • Enthusiasm for continuous learning and professional development.


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