• Application Deadline:
• Position: Brand Manager


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 5 years


• Location Lagos


• Job Field Media / Advertising / Branding  , Sales / Marketing / Retail / Business Development 
  

We are looking for a new colleague who will join our Marketing team to collaborate with several departments in the company and international and global teams, with a top-line and cross-functional approach, to discover competitive dynamics of fresh dairy products' market, adapt a brand strategy and maintain brand integrity across all company marketing initiatives and communications.



About You



Your Responsibilities

• Drive business growth by identifying and activating key growth levers on brand according to the total company objectives


• Creatively leveraging trade, consumer and shopper marketing buying to maximize brand growth


• Managing Business performance and key leverage points in P&L (volume, pricing, variable cost, trade, A&P, productivity) to achieve budget commitments.


• Carry out critical analysis in order to understand the consumers' and shoppers' behaviors (sell-in, sell-out, market shares, price analysis, competitor analysis)


• Lead strategic thinking, proactive approach and believer outstanding plans, communication, innovation & activation grounded in strong consumer insights & data analysis


• Lead agencies and cross-functional teams in the development of communication and products


• Crafting a purpose led brand, refining the positioning and creating robust long term platforms that will both drive equity and business growth.


• Delivering best in class creative content and activations, deployed at the right time, for consumers.

About You

• 5 years relevant working experience related to Marketing;


• Flexible and Proactive attitude, able to cope with a fast-changing environment;


• Experience working with syndicated data sources to make informed decisions.


• Spontaneously Team-orientated behavior and understanding of cross-functional working;


• Problem solving and entrepreneurial thinking;


• Strong project management and achiever attitude;