• Application Deadline:
• Position: Head of Marketing


• Job Type Full Time


• Qualification BA/BSc/HND , MBA/MSc/MA


• Experience 7 - 10 years


• Location Lagos


• Job Field Sales / Marketing / Retail / Business Development 
  


• Salary Range ₦750,000 - ₦1,000,000/month
  

Job Summary: 

We are seeking a dynamic and experienced Head of Marketing to lead our marketing team. The ideal candidate will have a strong background in Quick Service Restaurants (QSR) and Fast-Moving Consumer Goods (FMCG), demonstrating a proven track record of driving brand growth and increasing market share. This role requires a strategic thinker with excellent leadership skills and the ability to execute marketing campaigns that align with our business objectives.

Key Responsibilities:

• Develop and implement comprehensive marketing strategies to increase brand awareness, drive customer acquisition, and boost sales.


• Lead and mentor the marketing team, fostering a collaborative and innovative environment.


• Oversee the creation and execution of marketing campaigns across various channels, including digital, social media, traditional media, and in-store promotions.


• Conduct market research to identify trends, customer preferences, and competitive landscape to inform marketing strategies.


• Manage the marketing budget, ensuring optimal allocation of resources to achieve business goals.


• Collaborate with cross-functional teams, including sales, product development, and operations, to ensure cohesive and effective marketing efforts.


• Analyze marketing performance metrics and provide actionable insights to optimize campaigns and improve ROI.


• Develop and maintain relationships with key stakeholders, including media partners, advertising agencies, and vendors.


• Stay abreast of industry trends and best practices, continuously seeking opportunities to innovate and improve marketing efforts.

Qualifications:

• Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.


• Minimum of 10 years of experience in marketing, with at least 5 years in a senior leadership role.


• Proven experience in QSR and FMCG sectors is essential.


• Strong understanding of digital marketing, social media, and emerging marketing technologies.


• Excellent leadership, communication, and interpersonal skills.


• Ability to think strategically and execute methodically.


• Strong analytical skills with the ability to interpret data and make data-driven decisions.


• Demonstrated ability to manage budgets and deliver results within allocated resources.


• Creative thinker with a passion for driving brand success.

SALARY N800,000 - N1,000,000