• Application Deadline:
• Position: Senior Content Marketer


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 4 - 5 years


• Location Oyo


• City Ibadan


• Job Field Media / Advertising / Branding 
  

Job Objective:

Be a master storyteller, developing and implementing content strategies to drive engagement, grow channels, and build the brand profile.

Detailed Job Description

• ​Develop and maintain a strong brand identity aligned with the company's vision and values through the power of content.


• Collaborate with cross-functional teams for consistent brand messaging across all channels.


• Conduct market research to stay informed about industry trends and competitor activities.


• Create and implement a comprehensive content strategy supporting business objectives.


• Develop engaging and high-quality copies and content for various platforms.


• Ensure content is tailored to target audiences and adheres to brand guidelines.


• Craft compelling communication messages for internal and external stakeholders.


• Develop effective communication plans for product launches, events, and campaigns.


• Monitor and analyze the performance of communication strategies for data-driven improvements.


• Manage the social media team to enhance the company's digital presence.


• Stay updated on digital marketing trends and incorporate innovative strategies.


• Manage crises and stakeholders effectively.

Requirements

• Bachelor's degree


• Minimum of 4-5 years of experience in content marketing.


• Proven experience in building a content marketing strategy impacting business results.


• Excellent written and verbal communication skills, with the ability to present at the board level and inspire a team.


• Broad experience across content marketing channels with a passion for continuous testing and learning.


• Strong portfolio showcasing successful brand, content initiatives, and PR campaigns.


• Proficient in content creation tools, social media platforms, and analytics.


• Strategic thinker who can translate business goals into effective brand and communication strategies.


• Ability to collaborate effectively in a cross-functional team environment.


• Excellent project management skills with the ability to meet deadlines.