Job Description
Responsibilities:
- Develop email marketing campaigns directed at the different segments of our client base
- Plan and execute all web, search engine optimization and display advertising campaigns
- Develop and implement a social media marketing strategy
- Develop and execute content marketing strategies
- Create and publish Google Ads
- Conduct SEO audits of company websites
- Measure and report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Liaise and build relationships with media/digital advertising agencies
- Research trends in digital marketing and makes recommendations for strategic growth
- Support content development.
Qualification and Skills:
- Educated to at least a degree level.
- At least three years of experience in digital marketing.
- Experience in commercial activities in a technology or health setting would be advantageous but not a requirement.
- Good knowledge of all different digital marketing channels
- Good knowledge and experience with online marketing tools
- Good knowledge of YouTube and Google Ads.
- Best practices, hands-on experience with SEO, Google Analytics etc.