Marketing Manager at Khenpro Global Services

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
1 year ago

Additional Details

Job ID
96911
Job Views
83

Job Description



Scope and Responsibilities



  • Leading the development and execution of comprehensive marketing strategies and campaigns to achieve business objectives and drive growth.

  • Managing and overseeing all aspects of marketing operations, including branding, digital marketing, content marketing, social media, and events.

  • Collaborating with cross-functional teams to align marketing efforts with business goals.

  • Analyzing market trends, customer insights, and competitor activities to inform strategic decision-making and identify opportunities for differentiation.

  • Developing and managing marketing budgets, timelines, and resources to ensure efficient and effective execution of marketing initiatives.

  • Monitoring and analyzing key performance indicators (KPIs) and metrics to track marketing performance and ROI, and optimizing marketing strategies accordingly.

  • Building and maintaining strong relationships with key stakeholders, including customers, partners, and industry influencers.

  • Leading and developing a team of marketing professionals, providing mentorship, guidance, and support.


Preferred Qualifications



  • Bachelor’s degree in Marketing, Communications, or a related field; MBA or advanced degree is a plus.

  • Proven experience in marketing leadership roles within the FinTech, retail industry or related field.

  • Strong leadership and management skills, with the ability to inspire and motivate teams.

  • Excellent communication and interpersonal skills, with the ability to build rapport and influence stakeholders.

  • Demonstrated track record of developing and executing successful marketing strategies and campaigns.

  • Deep understanding of marketing principles, strategies, and best practices.

  • Strong analytical skills, with the ability to interpret data and generate insights to inform strategic decision-making.

  • Experience with marketing automation platforms, CRM systems, and digital analytics tools.

  • Ability to thrive in a fast-paced, dynamic environment and adapt to changing market conditions.


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