Digital Marketing Manager at People Capacity Management

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
1 year ago

Additional Details

Job ID
97031
Job Views
80

Job Description



Job Summary 



  • As a Digital Marketer you should be able to develop and execute innovative digital marketing strategies.

  • We need a strategic digital marketer who will be responsible for driving online brand presence, increasing website traffic, and optimizing conversion rates.

  • The primary objective is to achieve business goals through effective digital marketing campaigns and initiatives. 


Job Descriptions 



  • Develop and implement comprehensive digital marketing strategies to meet business objectives. Conduct market research and competitor analysis to identify trends, opportunities, and target audience preferences. 

  • Plan and execute digital marketing campaigns across various channels, including search engines, social media, email marketing, and content marketing. 

  • Optimize website and landing pages to improve user experience and drive conversions. 

  • Monitor and analyze key performance indicators (KPIs) to measure campaign effectiveness and make data-driven decisions. 

  • Collaborate with cross-functional teams to align marketing efforts with overall business goals. 


Job Specifications 



  • Bachelor’s degree in marketing, business, or a related field. 

  • Must have 2-4 years’ experience as a Digital Marketer, with a focus on strategic planning.

  •  In-depth knowledge of digital marketing channels, tools, and best practices. 

  • Strong analytical skills and ability to interpret data and insights. 

  • Proficiency in digital marketing platforms and analytics tools. 

  • Excellent communication and presentation skills


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