• Application Deadline:
• Position: Brand Activation Officer - Niger


• Job Type Full Time


• Qualification OND


• Experience 1 - 3 years


• Location Niger


• Job Field Sales / Marketing / Retail / Business Development 
  

Job Summary

• The role of the BAOs will be to drive engagement with wholesalers and retailers, fostering their purchase of brands from our distributors.


• This engagement is crucial for ensuring faster inventory turnover and increased revenue for all stakeholders.

Key Responsibilities

• Daily Planning and Execution:


• Articulating a clear list of wholesalers and retailers to visit each day.


• Pre-call planning to set call objectives and focus on products for engagement.


• Checking stock balances with assigned distributors.


• Confirming the supply status of orders previously generated and passed to distributors for fulfillment.


• Customer Engagement


• Visiting an agreed number of customers daily.


• Activating and onboarding new customers onto the platform.


• Influencing customers to place orders for brands on the platform.


• Monitoring stock depletion levels and engaging customers to drive sales for accelerated sell-through.


• Ensuring orders raised by customers are delivered promptly by the distributors

Requirements

• Minimum of an OND holder


• Must reside in the areas of deployment


• Possess a rich knowledge of market nuances in assigned areas.


• Experience in a similar role is a key success factor.


• Must be capable of engaging wholesalers and retailers effectively to drive sales