• Application Deadline:
• Position: Marketing Manager


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 8 years


• Location Ogun


• City Agbara


• Job Field Sales / Marketing / Retail / Business Development 
  

Job Summary

• The Marketing Manager will drive the development and implementation of market penetration strategies.


• He/ She will coordinate all marketing and brand awareness campaigns across different distribution channels to maximise product preference and solidify the company’s position as a market leader.

Key Responsibilities

• Define, develop and implement strategies & activities to drive awareness of the product benefits in each market. Track development of this knowledge and measure effectiveness (volume and penetration)


• Take part in the development of annual sales budget, implementation and monthly reviews.


• Develop appropriate strategies to protect and enhance the company’s market share and presence


• Recommend marketing strategies that fits the future business outlook.


• Drives collaboration on marketing strategy and engage customers on events, new innovations and capabilities relating to their business.


• Works with operations to conceptualize and develop new product lines based on market research and customer feedback.


• Develop and manage relationships with customers and other stakeholders: acts as the voice of the company among various parties.


• Provide coaching and direction to direct reports and ensure the quality of work meets with performance expectations.

Requirements

• Bachelor’s degree or HND in Marketing or other related disciplines


• Minimum of 8 years’ experience within the manufacturing industry or FMCG (beverage would be considered an advantage) with at least 3 years at a managerial level


• Relevant certification from a reputable professional institution


• Strong knowledge of offline and online advertisement channels/tools


• Relevant experience in marketing strategy formulation and implementation


• Working knowledge of market research and analytics tools


• Strong knowledge of offline and online advertisement channels/tools


• Proficiency in Microsoft Office suites applications


• Available to travel within Sub Saharan Africa on short notice