Digital Marketing Intern at Transatlantic School of Management

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
1 year ago

Additional Details

Job ID
98955
Job Views
71

Job Description



Roles & Responsibilities



  • Develop and implement digital marketing strategies to promote TSM’s courses, webinars, and other educational offerings.

  • Create and manage online advertising campaigns across platforms such as Google Ads, Facebook, Instagram, LinkedIn, and more.

  • Conduct keyword research, SEO, and content optimization to enhance organic reach and visibility.

  • Collaborate with the content and design teams to create compelling marketing materials, including landing pages, email campaigns, and social media posts.

  • Monitor and analyze the performance of digital marketing campaigns, providing insights and recommendations for optimization.

  • Utilize data-driven strategies to target and retarget potential participants, driving enrollment and revenue growth.

  • Stay updated with the latest trends and best practices in digital marketing, particularly in the education sector.


Requirements



  • Sufficient experience in digital marketing, particularly in the educational industry, with proven results in revenue generation.

  • Proficiency in using digital marketing tools and platforms, including Google Analytics, Google Ads, Facebook Business Manager, and SEO tools.

  • Strong analytical skills with the ability to interpret data and make strategic decisions.

  • Experience in managing online advertising budgets and optimizing ROI.

  • Excellent written and verbal communication skills.

  • Ability to work independently, manage multiple projects, and meet deadlines in a remote work environment.


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