• Application Deadline: Thu, 5 Sep 2024 00:00:00 GMT
• Position: Sales & Marketing Manager


• Job Type Full Time


• Qualification BA/BSc/HND , MBA/MSc/MA , NCE , OND


• Experience 5 - 10 years


• Location Abuja


• Job Field Sales / Marketing / Retail / Business Development 
  

LOCATION: Gudu -District, Abuja-FCT, Nigeria

Responsible to The General Manager, for revenue production for the hotel, and meeting or exceeding planned revenue objectives for room’s events, seminars, & conferences. Manages all areas of sales according to The Hotel standards to achieve a professional rapport within the local business community. This position requires a “hands-on” approach, actively involved on a daily basis in securing, qualifying and following up on leads to book specific business.

Duties and Responsibilities:

Profit Management

• Meets or exceeds the expected budget for the hotel.


• Prepares hotel’s Annual Marketing plan.


• Prepares departmental budget that correctly reflects the hotel’s business plan.


• Forecasts occupancy fluctuations and directs selling activities tomaximize revenues.


• Knows the hotel’s demand segments, sources of business for each, and balances market segments according to supply and demand.


• Knows the principal competition for each market segment and takes advantage of hotel’s strengths against each competitor.


• Accurately forecasts occupancy changes based on changing market conditions (additions to supply and demand, etc.).

Guest Services

• Supports guest service as the hotel’s driving philosophy.


• Personally demonstrates a commitment to guest service by responding to guests’ needs.

Marketing and Sales Management

• Develops/assists with development of the hotel’s marketing and sales plan based on the hotel’s position and strengths within each market segment.


• Implements hotel’s marketing and sales plan.


• Analyzes and understands the competition’s strengths and weaknesses for each market segment and successfully directs marketing activities against each.


• Identifies and maintains constant communications with the hotel’s key accounts.


• Actively sells room nights through outside sales calls, telemarketing, tours, etc.


• Actively sells to in-house guests (greeting tours, talking with guests at continental breakfast to surface additional leads, etc.).


• Knows the competition well. In addition, is familiar with all “business” in the market, where that “business” stays and why.


• Uses the resources available in the Brand manual to surface, call on, and track potential business.

Human Resources Management

• Ensures that hotel employees (specifically front desk staff) are familiar with key accounts and “specifics” (special rates, special requirements, etc.) relating to business booked in the hotel.


• Helps to develop management talent by acting as a mentor for direct reports.


• Any other duties assigned by the General Manager


• Sales and Marketing Manager Requirements and Qualifications


• Bachelor's degree in business or related field


• 5+ years' experience in management in a corporate setting


• Transformative approach to leadership that inspires and empowers others


• Aware of the latest market trends and shifts, as well as projections for the future


• Evidence of ability to innovate and implement change successfully


• Exceptional communication and presentation skills


• Able to be persuasive and procure buy-in from upper management


• Solid computer skills and awareness of web-based marketing and social media


• Driven and committed to success while maintaining integrity


• The remuneration package payable is negotiable.

JOB SPECIFICATION AND KEY PERFORMANCE

• Meets or exceeds the expected budget for the hotel. 


• Prepares hotel’s quarterly Event marketing plan


• Produce weekly forecasts of Event activities to maximise revenues


• That you spend most of your time selling the “product” – the hotel


• Produce & circulate function sheets of event to departments involved in operations.


• Knows the principal competition’s for each market segment and takes.


•  Implements hotel’s marketing sales plan.


•  Actively sells hotel guest & conferencing facilities at nights through outside sales calls, telemarketing, tours, etc.


• Ensure events& rooms revenue production for the hotel, and meeting or exceeding planned revenue objectives for events, seminars, & conference.


• Ensure you manages all areas of events sales according to the hotel Greenwich hotel standard to achieve a professional rapport within our business community.


• That you spend most of your times selling “ product” – the hotel


•  Proper record keeping of guest’s profile.


• Produce report on visit to track down potential guests for the records.


• Maintaining of data base list of all event contacts.


• Response to guest’s feedback form either by mail or text messages.


•  Following up on leads to book specific business.