• Application Deadline:
• Position: Social Media & Content Lead



• Job Type Full Time , Remote



• Qualification BA/BSc/HND



• Experience



• Location Lagos




• Job Field Content, Editorial & Journalism 
  
  

ABOUT THE JOB

• We are hiring a full-time Social Media Manager to support our fast-growing mum and baby brand focused on high-quality, culturally relevant products for families in the diaspora.


• This role is responsible for the day-to-day management, strategy, and execution of our social media presence, including Instagram, TikTok, and other platforms as we expand (e.g. Facebook and emerging channels).


• This is a highly hands-on role, and the ideal candidate must be fully available, highly creative, proactive, and capable of managing content, engagement, and performance consistently.

KEY RESPONSIBILITIES

• Plan and execute social media strategy across Instagram, TikTok, and other relevant platforms.


• Create, script, and manage daily content (Reels, TikToks, Stories, Carousels).


• Drive engagement, audience growth, and overall content performance.


• Identify trends, viral opportunities, and adapt them for the brand.


• Translate products into engaging, relatable, and sales-driven content.


• Collaborate closely with the founder and team on a daily basis to execute ideas quickly.


• Monitor content performance and continuously improve based on insights.


• Manage and expand presence across additional platforms such as Facebook where necessary.


• Provide day-to-day support on social media operations and related tasks as assigned.

WHO YOU ARE (Non-Negotiables)

• Fully available and committed to a full-time role (this cannot be combined with another full-time engagement).


• Highly creative with strong content ideation and storytelling skills.


• Strong understanding of Instagram, TikTok, and social media trends.


• Basic video editing and content production skills.


• Able to script, plan, and execute content independently.


• Results-driven with a focus on engagement, growth, and performance.


• Highly organized, proactive, and consistent.


• Comfortable working closely with a team and taking feedback.


• Able to work independently while maintaining high standards.


• Serious, disciplined, and committed to delivering results.

NICE TO HAVE

• Experience managing social media for a product-based or e-commerce brand.


• Experience creating high-performing or viral content.


• Interest in mum, baby, or lifestyle brands.